BetBright Sports Review

  • Variety: 3/5
  • Quality: 4/5
  • User Experience: 4/5
  • Betting Options: 4/5
  • Overall: 3.75/5

Now you know our BetBright ratings, it is time to move on to giving you some facts in this BetBright sports review. BetBright are part of a new cohort of gambling sites coming to the market – this one was launched in 2012. They are owned by an Irish company – Dedsert (Ireland) Limited – and are based in Dublin. The company believes in delivering what punters want and promises not to bombard your inbox or your texts with constant messages. They also believe in removing the barrier to betting that comes with too much technical jargon and complicated chat about form.

The site is restricted in the USA, Canada, Germany, France, Turkey and Australia – so its main market is in the UK and Ireland. It is licensed by the UK Gambling Commission. Generally, customer reviews tend to be positive.

BetBright software

We like to get started with the basics in this BetBright sports review. How will the user experience the sports betting on the site? The website is well laid out and the presentation reflects the newness of the company. It feels modern and it captures current technological developments – which some of its older competitors struggle to keep up with.

The entire browser experience is also available in the mobile app. There is a seamless experience between the mobile devices and the online site – with a fluency in design and usability.
One of the biggest features worth mentioning in this BetBright sports review is the live streaming service called BBTV. If you hold a funded account, you can watch the sports on your desktop – which is then enhanced by the in-play live betting down the side of the screen. The live streams are accessible at the top of the browser – which means they are easy to find when needed. All the horseracing in the UK and Ireland are streamed via the “My live races” block at the top of the home page.

What we like most about the website is the blog and it is important to make this a big part of a BetBright sports review. This gives some great background information on the sports offered – including a statszone – which offers background to the most important current events.

The betting, the odds and the prices

If you are looking for a wide variety of sports to bet on – then this might not be the site for you. There is a neat sports book – but it is lacking in any distinctive feature. There are all the sports you would expect – but these are few in number and with no stand out sports to attract your attention. Put it another way – there is a lot of soccer on the site and horse racing… and well – that’s close to being all – with the odd major tennis, golf, and cricket match. They have recently added virtual sports – which extends the experience a little – but was necessary if this site was going to keep up with its competitors. There are also odds offered on some events outside of sports – if this interests you.

The odds on the site are fair – somewhere in the middle ground of all the sites you could trawl. However, it is only right to mention the strength of this site in a BetBright sports review – which is that there are a host of in-play betting options – and the in-play betting is smooth and responsive. This heightens the experience of sporting events – which is what sports betting should be – an enhancement of the experience of the sports.

Part of the ease of the in-play betting experience is the ability to personalise the screen – with the chance to collapse the sports that you are not interested in.

Promotions and customer services

The promotions on the site are mediocre – but standard for new sites finding their way in the market. This is not going to be a positive in BetBright ratings –there are no more welcome bonuses on the site. However, BetBright promise that they will offer the best prices on horse racing – and there is a 25% money back on losing NFL game bets. There is also the ACCA+1 – and this is a boost to the BetBright ratings – as it offers a risk-free leg in a football accumulator.

The customer service is reliable though not 24/7 in all forms. It is open from 8am through to midnight via a phone number and email. There is a decent help section on the website, which improves our BetBright ratings of support. However, it is more likely that you are going to make use of the live chat portal in the browser – which is available 24/7.

The payment options on the site rely on the standard banking options – and does not yet offer payments by electronic wallets. However, customer reviewers comment that transaction times are speedy and reliable. This is one of the more important details in a BetBright sports review.

Our overall BetBright ratings

We like this site and our overall BetBright sports review is a positive. We like it because they have an honest desire to make the betting experience open to all. They offer a jargon free experience with great information in the blog and with the statszone. This makes it a friendly site. However, the lack of any proper bonus and the small group of sports offered make this a small player in the online gambling market.

Pros / Cons
  • There is a friendly tone to the site, which values transparency and ease of use
  • There is an excellent live streaming service, which just requires a funded account. This includes all the UK and Irish horse racing.
  • Great layout and ease of transference of experience from the website to the app.
  • Limited sports offered in comparison to other major sites – with the emphasis on racing and on football
  • The removal of the welcome bonus, which used to exist, is a real downside in the BetBright ratings.